Saying No to Jugaad: The Making of big basket – T.N.Hari & M.S.Subramanian

big basket is India’s first comprehensive online megastore that has under its umbrella a gargantuan portfolio of more than 20000 products spread across more than 1000 brands, all of which cater to a burgeoning number of 4 million customers. In their book, “Saying No to Jugaad”, authors Hari and Subramanian, both of whom are also … Continue reading Saying No to Jugaad: The Making of big basket – T.N.Hari & M.S.Subramanian